EMAIL CUSTOMERS AND PROSPECTS.
Everybody uses email now, meaning email marketing has become an advantage to delivering direct messages and business content to over thousands of customers! That's why at Equipment Locator you can brand your email content exactly how you want it, and we help you get the word out there.
Almost everybody uses email, and equipment dealers aren't an exception. Email Marketing delivers your message in a direct and personalized manner. Doing it correctly is the key ingredient to successful campaigns. Curious as to how well your audience responds to differently worded or packaged messages? Use A/B testing. Equipment Locator works with MailChimp, one of the most powerful yet affordable email frameworks. Multiple templates, A/B testing, and segmentation among a myriad of other options make them an obvious choice.
You'll be tops in brand awareness when they need products or services.
If you deliver relevant content that they appreciate, they'll continue opening your email.
Regular readers can become regular customers and a great asset in your AOR.
- Easy to use templates on your website that match your brand image
- Data scrubbing services for email list compilation
- Copywriting and email marketing consultation
- Go direct to customers with relevant specials
- Build local knowledge of your products and services
- Don't let the size of your dealership hold you back
HOW DOES EMAIL MARKETING HELP MY DEALERSHIP?
Get in front of customers and prospects with your brand image.
Every email is consistent with your marketing image and solidifies it with them.
Repeat customers are crucial for growth.
Special offers and incentives help to make repeat customers out of them. Keep your message fresh and relevant for when they're ready to buy again.
Get the word out.
Use email marketing as a platform to profile a local customer that loves what you do for them.
Interact with prospects and customers.
Create contests and other ways to engage them to figure out what products and services make the most impact with them.